You’ve heard about the impact of email marketing. It can be a game-changer for a business.
Email marketing has a 3,800% Return on Investment. It’s the highest revenue-generating marketing channel out there.
I’ve sent over 2,000 email campaigns for e-commerce/retail/tech businesses for over 10 years. I’ve seen it all from tiny businesses to businesses bringing in hundreds of millions of dollars in annual revenue.
In 2018, I worked on a team that brought in over $20 million in revenue. $1 million of that was from one automated campaign that ran over the length of the year.
The problem is tapping into the same success as many brands have.
Where do you start? What do you put in an email? How do you make your email program work the way you want it to?
You can figure out most marketing challenges with no problem. But email has you overwhelmed. The options for which tech to use, how to craft the right message and design a beautiful email are all too much.
That’s why this course was created.
I’ve started from scratch learning email, even after a Master’s degree. And over the course of five years, I have sent out over 3,000 emails.
It takes time to learn any new skill, but with this course, you’ll get all of the know-how I wish I had from the beginning.
LESSONS WILL COVER:
- Setting up your email marketing program so that you can make the most of it.
- Designing and writing better emails.
- Planning what kind of emails to send and what to put in them.
- An intro to email automation
- DIY MARKETERS – You’re trying to figure out how to do this whole email thing for your business
- DIGITAL MARKETERS, VIRTUAL ASSISTANTS – You’ve started dabbling in email marketing but want a stronger foundation.
Email Service Provider Specific Knowledge: