We are an email marketing agency that nurtures people and profits with high-touch services, courses, and programs.

who you are

You're ready to scale your lead nurturing and customer success campaigns, but you're struggling with…


Email Marketing Strategy

You know you could be doing more with email marketing, you just aren't sure what exactly to try next.

Email Marketing Personalization

You want to send more targeted email messaging for your various offerings, but you don't know how to strategize or execute.

Customer Lifecycle Marketing

Your email marketing program isn't supporting your customer journey. From capturing more leads to nurturing to the next lifecycle stage, your subscriber and customer churn could use some love.

meet emily mcguire

With lessons learned over a decade in tech, sending thousands of email campaigns, and earning clients over $80 million in email campaign revenue, Emily loves sharing the mistakes and strategies of email marketing done well.

You’ll typically find her with a cup of coffee in hand because #momlife. When her head isn’t in her laptop, you can find her chasing her kid, reading a book or binging trashy TV.


We are committed to considering the financial, social, and environmental consequences of our work. Without that, we are generating revenue at all costs, even if it comes at the expense of the health and safety of our businesses, communities, and planet.




Being a good marketer (and person) means understanding our audience as what they are: human.


We are guided by the impact of our work and how it contributes to creating a better world.


The best relationships are built on mutual respect. If it doesn’t work for everyone in a relationship, it works for no one.

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