About

Emily McGuire

I’m Emily McGuire.

I’m the Owner and Chief Email Marketer of Flourish & Grit: An Email Marketing and Automation Studio.

As someone who honors the grit it takes to get through this world, I appreciate ways to work smarter, not harder.

That’s also why I love email marketing. It has the power to move the revenue needle through automating messaging to the right person at the right time. It’s the hidden marketing powerhouse that often goes overlooked.

You’ll typically find me with a cup of coffee in hand because #momlife. When my head isn’t in my laptop, you can find me chasing my toddler, reading a book or binging trashy TV.

The Process

I don’t have a one size fits all solution. You are unique and need tools and strategies for your business, your audience, and your resources.

So where does any good journey start? It starts with a map.

Yes, that’s right. A map.

I take your sales and marketing strategy and map out how email will follow your customers along those journeys. I visualize how email automation and campaigns deliver personalized messages to them when they’re ready for them.

 

What does that do?

It reminds customers of who you are and why they need you when they are most likely to need you. That means higher conversion rates and higher revenue.

It comes in a pretty little package designed just for you? (So cute, no?)

 

What does this mean for your business?

List growth, sales growth, and customer retention = more revenue, more profits and happy customers.

We all need revenue to make our businesses run which can make us lose sight of who is coming to us for our services/products. I look at your sales cycle and then turn your email program into one that serves your clients and customers.

And guess what happy customers do? They come back.

Values

Grit

Our professional lives aren’t easy – especially when we’re strapped for resources.

Entrepreneurship, marketers wearing multiple hats, small business owners.

It takes perseverance and pure grit to get what feels like the impossible done when you’re juggling 3 social media accounts, bookkeeping, copywriting, and customer service.

It’s easy to quit which is why those with grit always rise to the top. They don’t know how to quit.

Community

It takes a village. Literally.

When you’ve had a day and just can’t anymore, it takes support to keep going.

I’ve learned a lot of very valuable lessons the hard way – through crashing and burning.

But being who I am, I don’t give up. I learn from my mistakes.

And the biggest mistake I’ve ever made is not asking for help and relying on a community of people who have done this before.

People who have lessons to teach me.

We are stronger together, especially when we learn we have so much more in common than we thought we did.

Flourish

Our stubbornness to wrestle with our careers, jobs and businesses and our ability to ask for help truly makes us flourish.

That’s what I’m dedicated to.

I don’t want your marketing program to take over your life. I want it to work for you.

Making your program finally do what you want it to do is what I thrive on, and it’s what I know will make your business flourish.

Stop simply getting by with your marketing program. Make it work for you. Make it flourish.