Aligned

NEWSLETTER STRATEGY

Get a fresh set of eyes on your email marketing strategy that guides your subscribers to convert.

 

Includes a 5-point strategy audit and email template refresh.

Send email newsletters that convert more with less stress.

Make it easy for your subscribers to say yes with a new newsletter template and recommendations on what list(s) and segment(s) to use. 

Plus, templates and strategies to make your email marketing more profitable.

What you’ll get

5 Point Audit

You’ll get 5 areas of your email program to focus on how to convert more subscribers with less manual mess.

1.

Data Organization

Recommended segments and list management best practices.

2.

Sales Opportunities

Where to look in your database and campaigns to find new and upsell opportunities.

 

3.

List Building

Grow your list with tested opt-in tactics.

 

4.

Operations

Get emails out easier with project management streamlining.  You’ll get access to my production process and templates.

 

5.

Campaigns

Mix up your messaging with email-specific campaign categories to work into your calendar.

 

Shiney New Template

that reflects your brand and makes it easy for subscribers to say yes.

How it works

1.

Book

an Aligned Newsletter Refresh Session

2.

Send

a sample of your email newsletter.

 

3.

Share

your brand guidelines (visuals, colors, fonts, etc.)

 

4.

Meet

to talk through your goals and your subscribers.

 

5.

Draft

your newsletter wireframe for you to review and approve.

6.

Build

your newsletter in your email service provider after your final approval.

 

7.

Deliver

email strategy document with a recommended list and segment structure and processes for planning and sending smoothly.

 

8.

Support

your email production process with templates and tool recommendations.

 

Looking for examples?

Check out past email template work.

HARNESS EXPERIENCE

email campaigns launched

million $$ in campaign revenue

email campaign variables tested

times watched Schitt's Creek

Success Stories

I'm Emily McGuire

With lessons learned sending thousands of emails and crafting multi-million dollar email campaigns, Emily loves sharing the mistakes and strategies of email marketing done well.

You’ll typically find me with a cup of coffee in hand because #momlife. When my head isn’t in my laptop, you can find me chasing my kid, reading a book, or binging trashy TV.

Aligned

Newsletters

30 Days to a Newsletter Strategy That Finally Aligns With Your Goals

Investment

2 payments of $997

Return

A brand-aligned and manageable newsletter template and strategy.

Only one spot available per month.