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Aligned

NEWSLETTER STRATEGY

Get a fresh set of eyes on your email marketing strategy that guides your subscribers to convert.

 

Includes a 5-point strategy audit and email template refresh.

Get started

Send email newsletters that convert more with less stress.

Make it easy for your subscribers to say yes with a new newsletter template and recommendations on what list(s) and segment(s) to use. 

Plus, templates and strategies to make your email marketing more profitable.

What you’ll get

5 Point Audit

You’ll get 5 areas of your email program to focus on how to convert more subscribers with less manual mess.

1.

Data Organization

Recommended segments and list management best practices.

2.

Sales Opportunities

Where to look in your database and campaigns to find new and upsell opportunities.

 

3.

List Building

Grow your list with tested opt-in tactics.

 

4.

Operations

Get emails out easier with project management streamlining.  You’ll get access to my production process and templates.

 

5.

Campaigns

Mix up your messaging with email-specific campaign categories to work into your calendar.

 

Shiney New Template

that reflects your brand and makes it easy for subscribers to say yes.

see examples

How it works

1.

Book

an Aligned Newsletter Refresh Session

2.

Send

a sample of your email newsletter.

 

3.

Share

your brand guidelines (visuals, colors, fonts, etc.)

 

4.

Meet

to talk through your goals and your subscribers.

 

5.

Draft

your newsletter wireframe for you to review and approve.

6.

Build

your newsletter in your email service provider after your final approval.

 

7.

Deliver

email strategy document with a recommended list and segment structure and processes for planning and sending smoothly.

 

8.

Support

your email production process with templates and tool recommendations.

 

get started

Looking for examples?

Check out past email template work.

Take a peek

HARNESS EXPERIENCE

email campaigns launched

million $$ in campaign revenue

email campaign variables tested

times recognized as email marketing thought leader

Success Stories

Emily helped me rethink my approach to email marketing and made significant improvements to my templates.

Emily helped me rethink my approach to email marketing and made significant improvements to my templates.

She’s a fountain of useful, valuable information and is always looking for ways to save her clients time and effort.

-- Lisa Ingall, Couragecopia

Right from the beginning, we felt Emily’s encouragement and passion to guide and educate us throughout the entire process.

Right from the beginning, we felt Emily’s encouragement and passion to guide and educate us throughout the entire process. She took the time to understand our brand, worked diligently and was patient when teaching us. Her passion for email marketing shines through her work and she has passed that excitement along to us!

-- Rachelle & Stephanie, KaraLyn Street

She really took a deep dive into our business to understand our brand and aesthetic.

Emily was great to work with! She really took a deep dive into our business to understand our brand and aesthetic. I am so happy with the work she delivered and would definitely hire her again!

-- Mel & Jen, LeMel Jewelry

She helps you find marketing treasures in your expertise you can’t find on your own.

Emily is THE marketing package. If all she did was provide amazing free content, that would be enough to get any newbie started. But, she holds your hand and makes sure that you understand what to do from start to finish. She helps you find marketing treasures in your expertise you can’t find on your own. Oh… and she does it with humor, warmth, intelligence and integrity.

-- Customer Education Consultant

I'm Emily McGuire

With lessons learned sending thousands of emails and crafting multi-million dollar email campaigns, Emily loves sharing the mistakes and strategies of email marketing done well.

You’ll typically find me with a cup of coffee in hand because #momlife. When my head isn’t in my laptop, you can find me chasing my kid, reading a book, or binging trashy TV.

Aligned

Newsletters

30 Days to a Newsletter Strategy That Finally Aligns With Your Goals

Investment

2 payments of $997

Return

A brand-aligned and manageable newsletter template and strategy.

Only one spot available per month.

GRAB YOUR SPOT