Set Up to Capture More Revenue
Client: KaraLyn Street
Industry: e-commerce, jewelry
Campaign Type: Welcome Series
KaraLyn Street is a handmade jewelry company based in Michigan.
I worked with KaraLyn Street during their transition from an Etsy shop and craft fair vendor to a full e-commerce brand.
Of course, that involves a an email strategy that matches their unique style.
A quick start email program means a basic email template, sign up offer, and welcome email.
The goals for this campaign.
Capture email addresses from website traffic.
More orders from first time site visitors.
A template to build off of.
We created an email sign up pop up for their homepage and welcome email that invites users into their brand.